As much as it pains me to even write about this show I attended last night, I feel I need to because I owe all of you who watched because I told you to an apology. I left this event feeling confused, embarrassed and a bunch of other emotions that I still have yet to put my finger on.
As a web content creator, this show last year was a huge step in the right direction for web video producers.. and now, sadly.. back to step one.
Now, if you didn’t watch the show and have no idea what I’m talking about, that’s probably for the better. The show started out just like any other awards show. It was funny and the host Paul Scheer did an amazing job working the crowd even when things turned disastrous. I’m going list style just to make sure I don’t miss anything.
? The host nominee skits felt like they were never ending. Not only were they way too long, but most of them weren’t very funny and made me feel a little uncomfortable.
? In addition to the longs skits which I think most people could have handled, there was so much unnecessary vulgarity and sexual references that I cringed knowing young kids, my mom and my grandmother were at home watching this trash. I have no problem with a few vulgar jokes, but they took it way too far. Just because you can swear a lot since this isn’t airing on TV, doesn’t mean you should.
? Technical difficulties happen. All of the nominee montages would play before the winner was announced but at one point the DVD player froze and we only saw half of an amazing video by the Fine Brothers. Shortly after, the DVD started back from the beginning showing clips we already saw of other nominees.
? Now the technical difficulties would have been fine but two dudes who couldn’t bare the awkwardness, decided to make it even MORE awkward and run up on stage completely naked. No, that wasn’t planned.
? Did I mention how vulgar it was????? There was a point in the show that I was like “Is this really happening?” I can’t even imagine how the brands and sponsors felt being a big part of the event. This is one of the biggest hurdles in online video is getting brands to trust the content they are advertising against. Now, they can’t even trust a show ABOUT online video!
Chris Hardwick in this video did a pretty good job summing up what the event was like. Also, no.. it was not planned that Rawn and Shay run up on stage like and makeout with them!
The last thing I’d like to say comes from a tweet by Buckhollywood “All of the technical problems were one thing but it seemed like the jokes were picking on the internet – not CELEBRATING what we do.” Honestly, last year was a celebration of great talent and great people and I have no idea what happened this year.
Thank you guys for always being so supportive of me and again, I’m sorry for those of you who watched it. I know a lot of people’s time and hard work went into this event and I can only hope that if they do this again next year, that it will be completely different.
On the upside, I did have a lot of fun hanging out with friends and fellow youtubers. Plus, we had a pretty awesome bus to the event there!
Congrats to all of the winners and Shane Dawson for best vlogger!
Please feel free to leave comments with your thoughts on the show! I look forward to reading them.